Vice President Business Development
SIMPLIFYA, Simplifying Cannabis Compliance
Brooke Butler is an energetic professional who spent the last decade building her career in business intelligence in 8 countries across 4 continents before returning to the US to help grow Simplifya’s business. As a Country Director for global research and publishing firm Oxford Business Group, Brooke gained vital experience introducing a brand and products to new markets and fostering commercial partnerships with the public and private sectors. Working with the regional managing editors, she also helped identify new business opportunities in frontier economies and secured meetings with high-profile personalities who influence investment issues including the Prime Minister of Malaysia Najib Abdul Razak, Prime Minister of Sri Lanka Ranil Wickremesinghe, former President of the Philippines President Benigno Aquino III, former President of Brazil Luiz Inácio Lula da Silva, former President of Nigeria Goodluck Ebele Jonathan, Secretary-General of the World Tourism Organisation Taleb Rifai, former President and CEO of the Overseas Private Investment Corporation Elizabeth Littlefield, Vice-Chairman of General Electric John Rice, and former Chairman of Goldman Sachs Asset Management Jim O’Neill. Brooke was finally convinced it was the right time to make the move back to America after she saw how quickly the Cannabis industry was growing and knew the expertise she had gained from working in some of the world’s most dynamic and regulated frontier economies could be used to help grow this new emerging industry. Her greatest desire is to help ensure that any cannabis business set out to operate in the legal market has a chance to not only survive but thrive in this highly regulated industry.